Advertising information 2026

Advertising information 2026

The promotional magazines Sommargäster and Vintergäster reach approximately 16,000 customers and are aimed at privately owned summer and winter restaurants. The publications are distributed by mail to private and chain customers, and digitally to 6,000 public sector clients. The magazines feature advertisements without promotional prices, as well as campaign articles with prices. Sommargäster and Vintergäster help drive sales and increase customer profitability. Sommargäster is also used at spring customer events and by the sales team ahead of the summer season.

Advertising information 2026

Advertising information 2026

Dryck & Bar is published twice a year and reaches around 5,000 private customers with a serving license across the country. The number of pages varies, and the content is a mix of inspiration, seasonal news for bar and wine menus, as well as promotional articles. With Dryck & Bar, we drive sales and generate interest in new products within the beverage segment.

Advertising information 2026

Den goda måltiden is a printed magazine aimed at our customers working with food in healthcare, schools, and care services—approximately 6,000 customers. The magazine features inspiring stories from customers, with a focus on sustainability, the joy of food, and knowledge sharing. Den goda måltiden also highlights promotional articles targeted at our customers in the public sector.

Advertising information 2026

Café & konditori is a digital campaign site. We focus on inspiration and news, and of course promotional items according to season and holidays. The inspiration is based on themes such as Easter, Halloween and Christmas, with associated custom articles. Café & konditori reaches approximately 3,400 customers.

Advertising information 2026

This option is a perfect way for you as a supplier to quickly reach Martin & Servera’s customers with your new products. We offer two different launch options for product news: News Exposure and News Program. Each option includes different types of activation and visibility in our various channels.

Advertising information 2026

The promotional magazine Julbordet reaches a total of approximately 16,000 customers and is aimed at private restaurants offering Christmas buffets. Julbordet is mailed to all customers. The publication is used at customer events, trade fairs, and by the sales team ahead of the Christmas season, helping to drive sales and increase customer profitability.

Advertising information 2026

Digital advertising via recipes in our Recipe Bank is a perfect way for you as a supplier to quickly reach Martin & Servera’s customers—private, chain, and public sector clients. Your recipe is featured in a selected themed campaign during the period. You reach customers at the moment of purchase, with great opportunities to influence, inspire, and drive additional sales.

Advertising information 2026

Brand advertising offers you as a supplier the opportunity to market products, new launches, or to position yourselves—or a specific brand—on a dedicated landing page. This advertising option is highly flexible: inspire with a variety of great recipes and content, or build your brand with engaging text, images, and video.

Advertising information 2026

Theme campaigns are digital campaigns where products are featured within a relevant seasonal theme, together with inspiration and recipes. It’s a perfect way for you as a supplier to quickly reach all Martin & Servera’s customers—private, chain, and public sector clients. You reach customers at the moment of purchase, with great opportunities to influence and drive additional sales. Theme campaigns are a simple and inspiring way to reach customers directly within our e-commerce platform.

Advertising information 2026

Our special campaigns focus on various festive days and food holidays throughout the year. The campaigns receive high visibility across our digital channels - always close to the point of purchase. Inspiration, such as tips and recipes, complements the activated campaign articles for each campaign. Everything is designed to inspire and drive sales around popular holidays and special food days.

Advertising information 2026